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Book Marketing and Publishing Tips for Authors
Newsletter Issue #314– January 3, 2024
Practical Publishing Advice and Guidance for Authors
Create. Strategize. Develop. Publish. Achieve.
2024 is the Year to TURN UP THE HEAT ... in your writing ... in your publishing ... in your book marketing. Take your Author Success to the next level.
In this Issue
1. Author Tips & Tools... Discover Costco Concierge Tech Services
2. VA Help ... Meet Expert Click
3. January Program … 60 Tips and Ideas in 90 Minutes—Online
4. January Webinar … Audiobooks for Authors
5. Book Success ... Register for Book Publishing Unplugged in March
6. Hot podcasts for December… Add to your calendar and listen
7. Salons … January and February are set up
8. Question of the Week … Where should I start with and for publishing?
9. Book Shepherd “Smile” of the Week … Movie obsessed cat
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This Week Under The Book Shepherd’s™ Roof
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Hello and Good Publishing Day to YOU … and
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2024 is the Year to TURN
UP THE HEAT ... in your writing ... in your publishing ... in your book marketing. Take your Author Success to the next level and LEAP forward.
I hope you took a few minutes to read yesterday’s blog. It has a positive Leap Year goose for you. It’s about seeing, acknowledging the things that DELIGHT you … be they small or large. Yesterday, John and I went to the movies and loved The Boys in the Boat. A book that I loved when it first came out. We knew the story … our friends did not. Over dinner, we talked about all the things that made it work. Visually and storywise. Were we DELIGHTED with the two hours in the theater? Absolutely! I highly recommend it to all of you. In my blog yesterday, I suggested you take the time to acknowledge a daily DELIGHT. With the topsy turvey of the world and the onslaught of lots of negativity swirling, it’s a few minutes for just you. Relish it. Share it. I will be creating a journal of my 2024 DELIGHTS. Share yours with me … maybe I’ll do a future blog and do some resharing. This week is house maintenance under my home ceiling. A busted copper pipe to be replaced plus a ceiling. Ugh.
Christmas has been put away and stored for all things inside—six rooms were decorated for the holidays. It feels good to be back to my normal again. Now, for the front, side, and back yard lights.
Looking forward to Saturday’s AuthorYOU program—60 Tips in 90 Minutes. Make sure you are there—it’s an Online one. The
following Saturday delivers both the Online and In-person. Have you registered for the Saturday morning program … 60 Tips in 90 Minutes? It’s fast, fun, and your will get oodles of takeaways. And a special free webinar on audiobooks for authors is planned on January 25. Details below for both.
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And next week, a special free treat. Don't miss out on the first Author Talk Happy Hour with Colorado Authors' Hall of Famer and military expert Flint Whitlock. Oh, the places his 16 books he has taken his readers to in global battles. Join in for an hour on
Wednesday, January 10 at 5 pm MT. Register here: https://bit.ly/WEDAuthorHappyHour
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And … it times to support the Aspiring Authors in Colorado. Once again, the Colorado Authors Hall of Fame will award up to five $2,000 plus Mentorship scholarships. Total value to an aspiring, unpublished author is $15,000+.
Do you know someone who is? Get them to submit their applications NOW. Details HERE: https://www.coloradoauthorshalloffame.org/scholarships.html
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Reminder ... AuthorYOU members … the January second Saturday AuthorYOU Salon is slated for Saturday, the 13th.
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This week on the AuthorU-Your Guide to Book Publishing podcast is with John Kremer on Book Marketing 2024— With so much going on in the book world, this week’s podcast is a must. Listen in.
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Have you subscribed to my new YouTube author and publishing tips channel? Always less than three minutes … a new one pops up five days a week, Monday through Friday. Become a subscriber and take a peek—there are already 190 short videos posted: https://bit.ly/Author-PublishingTips
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Have you ever explored the network website where I store all my podcasts? … Holy Moly … over 16 million downloads now of various podcasts since the podcast started six years ago.
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You can select which podcast is for you from over 600 shows … the latest will always be posted on top of the podcast home page: http://bit.ly/BookPublishingPodcast ... it goes directly to the Show Page, where you can view all podcasts at once—just scroll … you’ve got a lot to pick from to expand your learning and how to curve.
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Add these to your calendar now. Details will all be posted under the Events tab on the website.
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1. January 4 Podcast – Book Marketing 2024 with John Kremer
2. January 6 AuthorYOU program – Workshop ONLINE—60 Tips in 90
Minutes
3. January 10 Wednesday Author Happy Hour with Flint Whitlock
4. January 11 Podcast – Editing Strategies for 2024, Part I - Barb Wilson
5. January 13 AuthorYOU Salons –ONLINE & ON-PERSON - AuthorYOU
members only
6. January 18 Podcast – Editing Strategies for 2024, Part 2 - Barb Wilson
7. January 25 Webinar – Audiobooks for Authors
8. January 25 Podcast – Crowdfunding Strategies for 2024 - Judith Briles
9. February 2-9 Publishing at Sea Cruise
10. February 10 AuthorYOU Salons –ONLINE & ON-PERSON - AuthorYOU
members only
11. March 2 AuthorYOU program
12. March 10 AuthorYOU Salons –ONLINE & ON-PERSON - AuthorYOU members only
13. November 15-22 Writing at Sea Cruise
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AuthorYOU members … the January second Saturday AuthorYOU Salon is slated for Saturday, the 13th, In-Person and ONLINE only from 7 a.m. to 9 a.m. MT. Remember, there must be a minimum of five participants outside of me if they are registered by Friday noon, the day before. If not, I will cancel. Info is below … you need to be registered to attend.
https://www.meetup.com/AuthorYOUSalons/
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I love mentoring authors, and their books, and supporting their vision. If you want intense, one-on-one time with me over a several-month period PLUS the ability to call me or email with a quick response, join my Mentor Program. There is ONE spot open —if you want an accelerated six months that deals with your infrastructure; your influence building; your what? … this may be the missing ingredient in your mix.
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Want tips for Authoring, Marketing and Publishing?
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Each month, you will get a variety of topics on our monthly podcast. Never a repeat program … always fresh, listen in. http://bit.ly/BookPublishingPodcast ...Every Tuesday, a new blog is posted. On Wednesdays, a new edition of this newsletter. On Thursdays, a new podcast. SHARE THEM with your author friends.
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Stay involved—if you don’t, it’s a publishing boo-boo. AuthorYOU promises its members a lot and delivers more. And wait ‘til you see the bundle of goodies and discounts we are starting to post on the website for Members only. All will be up before the end of the month. Yup, it’s a good idea. Not a paid-up member? JOIN or RENEW AuthorYOU today.
Benefits galore. https://mp.gg/e9d1o
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| 1 Discover Costco Concierge Services Technical Help
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Calling all Costco members. Did you know that you can tap into the Concierge Tech Services 7 days a week from 1 am to 10 pm PT? How cool is this? If you are a member, you call 866-861-0450. Details here: https://www.costco.com/concierge.html
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| 2 Meet Expert Click for Press Release Distribution
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Mitchell Davis
202-333-5000
Mitchell.Davis@ExpertClick.com
Are You Ready to Grab the Media’s Attention?
Are you an Expert? If you are an AUTHOR, you are!
Use the ExpertClick system to get known; to get called; and to send out your own press releases in a nationwide distribution. Link your blog that will in turn sent it to the press distribution channels.
Use the ExpertClick press room to choose among 39 topics that link tens of thousands of other news releases to your press room, and then link them to promote your website. Discover how to Use PR to Boost Your SEO and Get Found Online as an Expert, starting now!
Call Mitchell Davis at 202-333-5000 or email him at Mitchell.Davis@ExpertClick.com and position yourself in the media’s eye.
AuthorYOU members get a 15% discount
There are 3 reasons you need this tool!
1. Push technology for your news releases — pushing your news out ten ways including Google News. Plus, blog syndication to pull your posts and push syndicate. — PR Week called us: “dating service of PR.”
2. Internet Press Room designed for SEO with inbound links from tens of thousands of other member’s press rooms and news releases – driving inbound links to your website. — USA Today called our website: “A Hot Site.”
3. Be in the 38th annual Yearbook of Experts, Authorities & Spokespersons. — The New York Times called it: “Dial-an-Expert.”
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January Kick off Program … 60 Tips+ in 90
Minutes
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Have your hot coffee and tea ready when we start ... maybe a few nibbles ... and definitely do a health break. When Dr. Judith Briles and her merry tribe of experts start the 90 Minute Round Clock, you won’t want to leave the room ... or for remote participants, your computer.
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You authors and authors-to-be out there ... suggest you be present ... get registered.
Date and Time: Saturday, January 6 Online. 8:30 A.M to 10:30 A.M. MDT
Cost: Members $25 ... Nonmembers- $50
Register Here: https://bit.ly/60AuthorTips
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| Audiobooks for Authors and Why You Need Them
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Are you missing out on extra royalties?
Audiobooks are booming in popularity, and they're only growing.
With so many people craving audiobooks these days, if you're not providing them, you could be losing out on extra royalties every month. The great thing is, unlike eBooks, it's not overly crowded so you stand a much better chance of having your books be seen and sold there.
To help you tap into the audiobook market, I invited Derek Doepker to share how you can turn your book into audio on any budget.
You can join us on Thursday, January 25th at Noon MT.
Register here: https://authoraudiobooks.com/judithregister
Derek will answer all your questions about whether it's best to do it yourself or outsource.
Even if you live outside the US and UK (ACX distribution territories) you can still us ACX and another resource with some special secrets he'll share.
On this training, you'll discover...
· How audiobooks are generating hundreds to thousands of extra dollars in royalties for some self-published authors on auto-pilot.
· How you can produce audiobooks on any budget and distribute them from anywhere in
the world.
· The critical facts you have to consider before deciding whether to outsource or produce your own audiobooks that could save you thousands of dollars.
· Where to hire professional audiobook narrators if you wish to outsource.
· The exact
microphone, software, and equipment you need to produce limitless top-quality audiobooks on a shoestring budget.
All our audiobook questions answered.
Register now at https://authoraudiobooks.com/judithregister
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Book Publishing Unplugged in March
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Early Bird ENDS on February 17th
Last 5 years sold out … don’t miss out …
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Would you like to turn the book you have or are creating into the book and authoring success you want? Maybe Repurpose it?
Would you be willing to trade just a day to get all the publishing and strategy information you need … information and strategies that will create FREEDOM to be an awesome author?
March 15
– ONLINE
March 16– IN-PERSON
Early Bird ENDS on February 17
Last 5 years sold out … don’t miss out …
Awesome authors came from everywhere …
where will you come from?
January 19 or 20 will change your authoring life …
Experience one full day of Judith–either online via Zoom … no pitches, just Judith Briles Book Publishing Unplugged delivering an amazing depth of publishing, authoring, and marketing information that she has derived from her 30-plus years in the publishing field and as The Book Shepherd.
Create the bestseller you dream of … turn into the award-winning and sought-after author you aspire to … brainstorm the crowdfunding program to fund your project … get the answers to the questions you have … all of them.
Judith is the master book publishing coach and guide.
Reserve Your Spot NOW – All Unpluggeds are limited in size.
for a Colorful Book Brain-Jammed Day.
March 15 or 16, 2024
Details and Registration: https://bit.ly/PublishingUnplugged
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| Hot podcasts slated for December
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January 4 Book Marketing 2024 - John Kremer
January 11 Editing Strategies for 2024, Part I - Barb Wilson
January 18 Editing Strategies for 2024, Part 2 - Barb Wilson
January 25 Crowdfunding Strategies for 2024 - Judith Briles
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| AuthorYOU Salons for January and February
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| Question of the Week ... I know it’s a new year … where should I start for publishing?
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Answer: A perfect question … it’s time to do an update on what you want for you, your book, your publishing forward. I would get enrolled in my Book Publishing Unplugged session slated for March. An update, renewal, and organizational forward plan. It’s time to ask the big four: what are the four most important things to accomplishing with your writing and publishing this year? Now rank them—for #1, put your energy there. Then, bring in the others. It’s a start!
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Smile of the Week Love it when I find a fun shorty—a quick smile, a laugh out loud, a learn something new, and a sip of tea … and back to work—perfect. Smile time enjoy— check out this Cat's Obsessed With One Movie: https://www.youtube.com/watch?v=hpwe7KB5trw
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Get your copy today – it’s my life on steroids … earning a Baker’s Dozen plus ONE in book awards. Now Available in Print, eBook, Audiobook. http://bit.ly/whengodsaysno
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You can pick my brain … minimum time is 30 minutes. If you need one-on-one-time with me, I’m always open for a few minutes to give you some quick input. But, and it’s a BIG BUT, many call and expect far more than a few minutes.
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This is called a “consult” and I would be delighted to schedule time with you for “just you and your many questions” that need answers. You can book time with me it at: http://bit.ly/JudithCoaching
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| Author Friendly Friday this week …
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Join Author Friendly Fridays: a fun, sharing and a dynamic closed group. You can join in the next week. It’s a full hour when you can ask questions—any question. And, I always include a few
strategies to get your authoring life ahead of the competition.
It’s for paid subscribers ONLY and we do it on Zoom.
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This is how each call starts: I share a few strategies, tips and tools that attendees can immediately start to use. All share … and ask plenty of questions. They get answers. Definitely an excellent way to start a Friday. Those of you who aren’t
participating, you are making a mistake. I love the variety of books and authors who have chosen to participate. What’s also fun, is the energy that can be felt with what everyone is working on. Love it!
Here’s the link to take advantage of it and subscribe: https://thebookshepherd.com/product/author-friendly-fridays-subscription
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Podcast expands to 11 networks … Follow us and learn …
new shows every Thursday.
And, if you have listened, support our podcast and post a review. Thank you!
The AuthorU – Your Guide to Book Publishing podcast is now heard on eleven podcast channels. How cool is that? Listeners can tune into the weekly (always new – no repeats) show on:
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That’s my author and publishing news for today … what’s yours?
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About Judith Briles, The Book Shepherd ™
Book Publishing expert Judith Briles, aka The Book Shepherd has shepherded more than 1,000 authors and created 500 best-sellers and award-winning books. She knows publishing inside and out from both the traditional and independent sides. Judith is an advocate for authors within her blogs, podcasts and speaking engagements. What’s her pet peeve? Two words:
publishing predators.
She hosts the podcast AuthorU-Your Guide to Book Publishing that generates over 250,000 downloads a month. Her website is www.TheBookShepherd, email: JudithBriles.com and phone: 303-885-2207.
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©2024 Judith Briles - The Book Shepherd™ All Rights Reserved.
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