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Book Marketing and Publishing Tips for Authors

Newsletter Issue #333– May 15, 2024
Publisher: Judith Briles

Practical Publishing Advice and Guidance for Authors
Create. Strategize. Develop. Publish. Achieve.

In this Issue

1.  Author Tips & Tools ... Discover Clipping Magic

2.  Author Benefit ...  Meet Author Friday Coaching

3.  Amazon Bestseller … new workshops start in June

4. Hot podcasts for May … Add to your calendar and listen

5. Salons … June and July are available to register

6. Question of the Week …
Help—My Amazon reviews disappeared

7. Book Shepherd “Smile” of the Week … Carol Burnett’s No Frills Airline

This Week Under The Book Shepherd’s ® Roof
Hello and Good Publishing Day to YOU … and
On Mother’s Day, I got the above email from one of my followers. Thank you. It was a lovely way to start Sunday. On my front porch, finch’s eggs debuted with four hatchlings–it’s always fun to watch the evolution of this small birds. Each year, it’s the wreath by my front door that becomes the nesting. The robins decided to move in and perched on top of one of my porch lights as well. There will be a lot of chirping when June arrives.

Lots happening this week. I’m scrambling to prep for my final knee replacement surgery, so will be down for a few days next week. Before I do, I’ll have the “final” fixings on my new personal website, JudithBrilesBooks.com, totally dedicated to just my writing. And I’ll be introduction my new Judith’s Readers Circle—one of the goodies I’ll be giving aways is a mini cookbook of some of my personal recipes.

The West Village Lakewood BN BookFair last Saturday was so much fun. Lots of books were sold by all the authors featured. Some had their “best sales day” ever experience. that support the author scholarships. We were greeted with an awesome sign and were swamped all day.
 
I’ll be setting up the Fall bookfairs before May ends. This is one of the benefits for AuthorU members to participate in—it’s a limited number who can. I’m so g rateful for the support B&N has given to the Authors Hall of Fame since its inception.
Next up is Sunday August 4 in Colorado Springs Briargate for the first itme. Several of our partiipants have been invited back to individual stores for “solo” signing events. Nice!

It’s Speak on YOUR Book Month all during May Are you ready to sell books? To get tips to connect? In June, my new posters will focus on Author Success Month with your Author’s Walk.

Kudos for our podcast, AuthorU-Your Guide to Book Publishing … I’m honored that our podcast is ranked in the TOP 10 podcasts for book marketing for authors by Mashable and Feedspot.
Are you getting my Tuesday and Saturday BLOGS? Tuesday is about info and meaty—all designed for your author and publishing success. Saturday is about chewy and rejuicing. Read in less than minute. Make sure you are registered to get them: https://thebookshepherd.com/author-newsletter/
 
Reminder ... AuthorYOU members the June second Saturday AuthorYOU Salon is slated for Saturday, the 8th. ONLINE or IN-PERSON
 
This week on the AuthorU-Your Guide to Book Publishing podcast, Debra Jason will be joining me, again, for an update on all things withing LinkedIN and what’s happening on the platform with AI. Listen in.
 
Have you subscribed to my new YouTube author and publishing tips channel? Always less than three minutes … a new one pops up five days a week, Monday through Friday. Become a subscriber and take a peek—there are already 190 short videos posted: https://bit.ly/Author-PublishingTips

If becoming an Amazon bestseller is on your To Do list this year, get signed up for my next series of classes that starts in June. Details on TheBookShepherd.com under events.

Love hearing from so many readers of my Be a Doer ... Not a Dreamer Saturday blog with this past week’s—the focus was your personal energy ... read it: https://thebookshepherd.com/dr-judiths-saturday-blog/
Have you ever explored the network website where I store all my podcasts? … Holy Moly … over 18 million downloads now of various podcasts since the podcast started six years ago.
You can select which podcast is for you from over 600 shows … the latest will always be posted on top of the podcast home page: http://bit.ly/BookPublishingPodcast ... it goes directly to the Show Page, where you can view all podcasts at once—just scroll … you’ve got a lot to pick from to expand your learning and how to curve.

Add these to your calendar now. Details will all be posted under the Events tab on the website.


1. May 16 Podcast LinkedIn and AI – Debra Jason

2. May 17 Speaking Unplugged ONLINE

3. May 18 Speaking Unplugged IN-PERSON

4. May 23 Podcast Brushing Up on Speaking and Book Selling - Judith Briles

5. May 30 Podcast Writing with Sex – Donna Jennings

6. June 8 AuthorYOU Salons –ONLINE & ON-PERSON - AuthorYOU members only

7. June 5, 12, 19, 26
Amazon Bestseller

8. July 10 Author Happy Hour

9. July 13 AuthorYOU Salons – ONLINE & ON-PERSON - AuthorYOU members only

10. August 3  - Author BBQ

11. August 4 BN BookFair Briargate, Colorado Springs, CO

12. August 10  AuthorYOU Salons –ONLINE & ON-PERSON - AuthorYOU members only

AuthorYOU members the June second Saturday AuthorYOU Salon is slated for Saturday, the 8th, ONLINE or IN-PERSON from 7 a.m. to 9 a.m. MT. Remember, there must be a minimum of five participants outside of me if they are registered by Friday noon, the day before. If not, I will cancel. Info is below … you need to be registered to attend.
https://www.meetup.com/AuthorYOUSalons/

 
I love mentoring authors, and their books, and supporting their vision. If you want intense, one-on-one time with me over a several-month period PLUS the ability to call me or email with a quick response, join my Mentor Program. There is ONE spot open —if you want an accelerated six months that deals with your infrastructure; your influence building; your what? … this may be the missing ingredient in your mix.
Want tips for Authoring, Marketing and Publishing?
Each month, you will get a variety of topics on our monthly podcast. Never a repeat program … always fresh, listen in. http://bit.ly/BookPublishingPodcast ...Every Tuesday, a new blog is posted. On Wednesdays, a new edition of this newsletter. On Thursdays, a new podcast. SHARE THEM with your author friends.

Stay involved—if you don’t, it’s a publishing boo-boo. AuthorYOU promises its members a lot and delivers more. And wait ‘til you see the bundle of goodies and discounts we are starting to post on the website for Members only. All will be up before the end of the month. Yup, it’s a good idea. Not a paid-up member? JOIN or RENEW AuthorYOU today.
Benefits galore.
https://mp.gg/e9d1o   




1 Discover Clipping Magic … and remove backgrounds on photos

An easy-peasy way to remove backgrounds and marks from images. There is a slight fee—up to 15 images a month = $3.99. Here are some example images and their results. In addition to the marks and scalpel cuts shown in the "Marks" image, the color levels have been adjusted and Instant Shadows applied. All are straight from camera to Clipping Magic, and the results have not been edited outside of Clipping Magic.Take a look at: https://clippingmagic.com/examples

2 Meet Author Friday Coaching
Join Author Friendly Fridays: a fun, sharing, and dynamic closed group. It’s a full hour when you can ask questions—any question. And I always include a few strategies to get your authoring life ahead of the competition. It’s for paid subscribers ONLY and we do it online starting at 7 am MT each Friday.

This is how each session starts: Judith Briles shares a few strategies, tips, and tools that attendees can immediately start to use. IMMEDIATELY! All share … and ask plenty of questions. They get answers. For authors, it’s the perfect way to start a Friday. Those of you who aren’t participating, you are making a mistake. I love the variety of books and authors who have chosen to participate. What’s also fun, is the energy that can be felt with what everyone is working on. Love it!

Join in here:
https://thebookshepherd.com/author-friendly-fridays/


3 Author Success Time …

Create an Amazon Bestseller Campaign for Your eBook Online Course in 4 weeks!
Sign Up for JUNE classes
Wednesdays, June 5, 12, 19, 26

There are 23 steps in your journey … a journey where you could pay someone to travel and implement for you … or one where you can roll up your sleeves and learn how to create, implement, and execute. As in DIY.

The Create an Amazon Bestseller Campaign for Your eBook Online course is the later. I will take you through each step during the four weeks. When you complete #17, you are ready to execute. You are not alone … I’m your coach and advocate when the campaign begins.

My goal is for you to have all components for your campaign DONE before your implementation/execution day. All social media tease pushouts done and scheduled before the big day starts.

Requirements:


1. 90 minutes of your time online each week via Zoom with Judith Briles. Late Wednesday afternoon will be our start time.

2. Social media presence. Thousands would be good but not crucial. You will learn tips and tricks during each session that will have new adds every week.

3. An “I want to be #1 and I can do this attitude” and commitment to do the work during each session and post-work each work.

4. A computer. A free account on either Canva and BookBrush.

Dates: Wednesdays, June 5, 12, 19, 26
Times: 4.00 P.M. to 5.30 P.M. MT

Register here: https://bit.ly/AMZBestseller

 
4
  Hot podcasts slated for May
Ranked in the Top 10 podcasts for book marketing for authors by FeedSpot.
May 2  Podcast Success – Judith Briles and Ben Horlander

May 9  World Building  David Sovine

May 16 LinkedIn and AI – Debra Jason

May 23 Brushing Up on Speaking and Book Selling - Judith Briles

May 30Writing with Sex – Donna Jennings
You can always listen in via our websites: www.AuthorYOU.org (click on the On the Air image on the Home page—wait for it to upload. Or www.TheBookShepherd.com (click on the Resources tab).

Listen in at: http://bit.ly/BookPublishingPodcast or via YouTube: https://www.youtube.com/c/JudithBrilesBS

5
AuthorYOU Salons for June - July
 
6
Question of the Week ... When I checked up on Amazon I only had 1 book review. I had at least 11 - 12 reviews and I've had them for a while. Is there anything I can do about this? What's going on with Amazon?

Answer: The one review shows on the eBook format. The 12 that were on the “paper” format are there … just a different page. The eBook and paper pages need to be merged to one. The best way to do this is via Author Central.
Did you ever create the Author Central account? If you haven’t, do it here:
https://authorcentral.amazon.com/ That’s the portal you go through to make changes happen and you will do it with a live phone call that Author Central will create.

Once you are on Author Central, go to your Author Central website/portal. Click on the “Contact” – you will need to keep “drilling down” as it as questions. Keep “clicking” to get to the spot where you click on “call” or “text” … click on CALL and you will have a phone call within seconds. Tell the individual who calls you that you have two separate pages for the same book—one for eBook and the other at for paper—and that you want to combine them to ONE. She/he has the magic want to do it.  

7
Smile of the Week Love it when I find a fun shorty—a quick smile, a laugh out loud, a learn something new, and a sip of tea … and back to work—perfect. Smile time— and Optimism time. Revisit the Carol Burnett show segment for No Frills Flying: https://www.youtube.com/watch?v=h66p3gW82bM

Enjoy a few minutes … and ooh and ahh … my two bits.


 
Get your copy today – it’s my life on steroids … earning a Baker’s Dozen plus ONE in book awards. Now Available in Print, eBook, Audiobook. http://bit.ly/whengodsaysno
 
You can pick my brain … minimum time is 30 minutes. If you need one-on-one-time with me, I’m always open for a few minutes to give you some quick input. But, and it’s a BIG BUT, many call and expect far more than a few minutes.

This is called a “consult” and I would be delighted to schedule time with you for “just you and your many questions” that need answers. You can book time with me it at: http://bit.ly/JudithCoaching

Author Friendly Friday this week …

Join Author Friendly Fridays: a fun, sharing and a dynamic closed group. You can join in the next week. It’s a full hour when you can ask questions—any question. And, I always include a few strategies to get your authoring life ahead of the competition.

It’s for paid subscribers ONLY and we do it on Zoom.

This is how each call starts: I share a few strategies, tips and tools that attendees can immediately start to use. All share … and ask plenty of questions. They get answers. Definitely an excellent way to start a Friday. Those of you who aren’t participating, you are making a mistake. I love the variety of books and authors who have chosen to participate. What’s also fun, is the energy that can be felt with what everyone is working on. Love it!

Here’s the link to take advantage of it and subscribe: https://thebookshepherd.com/author-friendly-fridays/

Podcast expands to 11 networks … Follow us and learn …
new shows every Thursday.

GO to the SHOW page and select which podcast is for you… the latest will always be posted on top: http://bit.ly/BookPublishingPodcast

And, if you have listened, support our podcast and post a review. Thank you!

The AuthorU – Your Guide to Book Publishing podcast is now heard on eleven podcast channels. How cool is that? Listeners can tune into the weekly (always new – no repeats) show on:
Get the latest #AuthorU-Your Guide to #Book #Publishing radio podcast with @MyBookShepherd via iTunes here:http://bit.ly/PublishingPodcast


That’s my author and publishing news for today … what’s yours?
About Judith Briles, The Book Shepherd

Book Publishing expert Judith Briles, aka The Book Shepherd
has shepherded more than 1,000 authors and created 500 best-sellers and award-winning books. She knows publishing inside and out from both the traditional and independent sides. Judith is an advocate for authors within her blogs, podcasts and speaking engagements. What’s her pet peeve? Two words: publishing predators.

She hosts the podcast AuthorU-Your Guide to Book Publishing that generates over 250,000 downloads a month. Her website is www.TheBookShepherd, email: JudithBriles.com and phone: 303-885-2207.

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